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Rue des Minimes 1

When you're talking about global expansion of a Belgian chocolate company, you can't leave out Leonidas. These little yellow chocolate shops are the 'Golden Arches' of the chocolate world. With 1,400 outlets around the world, chances are you won't have to travel all the way to Belgium for a taste. Nonetheless, you will find an outlet tucked in a corner of Sablon, rounding out the Belgian chocolate offerings on the square.



Many people's first exposure to Belgian chocolate comes in a shiny gold box bearing the name Godiva. Over 75 years ago, Joseph Draps founded a chocolate company in Belgium named for Lady Godiva. His son Joseph took over and shortened the name to simply Godiva. These days Godiva chocolate can be found from New York to Tokyo or right here in Brussels on the Grand Sablon.





Rue des Minimes 1
Place du Grand Sablon
T: +32(0)25141206



If you are looking for a truly traditional Belgian praline, look no further than the inventor of this delicacy - Neuhaus. Neuhaus has been making chocolate in Belgium since 1857. They invented the praline, 'a bite-sized filled chocolate' in 1912 and now their collection includes over 60 flavours. If you can't make it to Sablon, or to Belgium for that matter, never fear. It is possible to find Neuhaus outlets in 50 countries around the world.



Every good chocoholic knows Belgian chocolate is the best in the world. But while tourists flock to the shops selling chocolate Manneken Pis statues around Grand Place, locals and in-the-know travelers head to Brussels' chocolate Mecca - Grand Sablon.



The following are the best Belgian Chocolate shops in Grand Sablon.



Wittamer Café
Place du Grand Sablon 6
1000 Brussels
+32 2 512 37 42



Rue Lebeau 79,
1000 Brussels
T: +32 2 502 38 13






125 chaussée de Charleroi
1060 Brussels
T: +32(0)25339580



He described this process as a way of reducing risk, "because we’ve been tightening up our assortment, slowly and thoughtfully, across all our brands for the last couple of years," he added: "I think the team has recognised that in some cases, in categories that matter to us, less is more”,Shopping from Your Cell Phone with Froogle Wireless_60945.. The focus that each one of our brands is taking to different levels across different categories, I think, provides a little bit of de-risking of the assortment," Murphy added,' as soon as you try it on.



Wittamer Patissier, Glacier & Traiteur
12 Place du Grand Sablon
1000 Brussels
T: +32 (0)2 512 37 42



One of the oldest chocolatiers in Sablon is Wittamer. Henri Wittamer began his company in 1910 and it is now run by his son and daughter. Wittamer is the Official Supplier to the Court of Belgium but we lowly peasants can visit the chocolate shop, bakery and café on Grand Sablon. Recommendation - climb the stairs to the café on a cold winter's day and warm up with the thickest and best hot chocolate you've ever tasted. Then head over to the chocolate shop for a mixed box of pralines.



Place du Grand Sablon 41
1000 Brussels
T: +32 (0)2513 14 66



As speed came in and speed became more important…what the team and the new structure turned to is really fabric platforming and working upstream with our mills," said Murphy,wholesale dell alienware. “So for the longest period of time,Cheap imac, we’d worked directly with vendors, that was 99 percent of our relationships. And now we have much stronger relationships with mills and fabric, first and foremost. The way we’ve got our merchants and designers to understand it is,sometimes it causes skin allergy, if you want speed and you understand the gross margin upside of speed and the customer satisfaction that comes with that, the only way to be able to do that is have fabric that is ready to go," he concluded.



One Belgian chocolatier that I just can't fail to mention, even though it can't be found on Grand Sablon, is Zaab?r. This new-comer on the Belgian chocolate scene, is pushing the boundaries of flavour and has beautiful packaging too. Their shop and factory is well worth a visit if you didn't get your chocolate fill on Grand Sablon.



Grand Sablon 47/48
1000 Brussels
T: +32 2 502 99 06



If Wittamer is classic and traditional, Pierre Marcolini is new and avant gard. When you first step into this shop you'd be forgiven for thinking you walked into a jewellery store. The chocolates are displayed in long glass cases, like tiny jewels. The clerks are immaculately dressed and handle the chocolates with white gloves. The décor screams decadence, and that is what Marcolini is all about,discount alienware. The cocoa beans are sourced from around the world, as are the unique flavours. Orange blossom, ginger, passion fruit and mango are just a few of the exotic flavours on offer.






The selection of chocolate shops in Brussels is endless, but if you are pressed for time and want one stop chocolate shopping, Place du Grand Sablon has something for every chocolate lover.



Grand Sablon (Grote Zavel in Dutch) is a small square (a triangle actually) with the beautiful Notre Dame de Sablon church at its head. Lining the streets are cafes, bars, restaurants and shops - most notably the best selection of chocolate shops in Brussels.



The brand's evolution is absolutely key to our approach- our marketing campaigns are very much aimed at surprising the consumer with imagery that radically challenges their perception of Rocawear. We are also raising the calibre of distribution and are consequently in discussions with mid-high tier retailers and independents, partnerships to be announced shortly. In terms of further marketing support, we are looking at pop-up shops, both at a street level as well as within major department stores. A new European website will be launched shortly.

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